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Laws and trends of 2024

2024 is coming to a close, and we’ve prepared an overview of the main changes in legislation and compiled forecasts and trends for 2025. If you’re planning to launch your brand or enter new GEOs in 2025, check out our … Continue reading

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Strategies of long-term players retention

Retaining players on a platform for the long term, rather than just 2-3 weeks, is far more cost-effective than constantly attracting new ones. By improving your platform once and implementing certain changes, you can save a significant amount of marketing … Continue reading

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The Potential of Asian iGaming

Looking for a new GEO with massive player potential? Consider the countries of Asia. Betting and gambling are immensely popular, and regulations are evolving to create a more favorable environment for operators. Why Enter the Asian Market? High Demand Betting … Continue reading

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Scaling an iGaming Business: What Should the Platform Look Like?

What differentiates large iGaming businesses from small local casinos and betting companies? How do you avoid stagnation and consistently increase revenue? The key lies in a scalable platform. Let’s explore the features a platform must have to help you expand … Continue reading

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Segmentation: what is it and how to use it in the iGaming business?

Let’s start with the meaning: segmentation of players is division them into groups by different criteria for improving user experience. In this article we will discuss why segmentation is necessary for online casinos and sportsbooks, how to do segmentation and … Continue reading

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