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Strategies to increase LTV

LTV is one of key parameters showing the effectiveness of the business. The higher is LTV, the more profitable your company is. It’s important to retain players and keep them active during the whole period of  interactions with a platform.  … Continue reading →

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TurnKey VS own a platform: pros and cons

All operators face the same dilemma: Should they build their own platform and maintain it, or turn to a provider for a ready-made solution? This decision defines the future success of the business — from which games will be available … Continue reading →

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License and operations in USA: overview of the market

The American iGaming business is rapidly growing and developing due to the fact that some states have recently legalised online gambling. But there’re many tricky issues with the market because it’s a new GEO and, additionally, regulations are different from … Continue reading →

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AI in iGaming: why does everyone need it?

Artificial intelligence changes all spheres of our lives: the contest between Deepseek and ChatGPT, scandals about AI-generated pictures, etc. What about AI in iGaming? We’re going to discuss the most important topics about using AI. Personalisation Nowadays players expect an … Continue reading →

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The future of iGaming: two years prospective

The iGaming industry is developing extremely rapidly these days. Increase in legalisation, the growth of interest and new technologies provide for the industry an ideal background. Today we decided to have a look in the near future and predict which … Continue reading →

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Common Operators’ Mistakes

Launching an online casino is a complex process that requires careful planning and strategic decisions. However, many operators make critical mistakes that hinder their success from the start. Two of the most common pitfalls are choosing the wrong platform and … Continue reading →

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How to launch a successful sportsbook in 2025: step-by-step guide

Are you considering starting your own sportsbook but don’t know where to start? We’ve made a detailed guide about what you need to foresee and how to make this business successful. 1. Research of the market Before actually launching a … Continue reading →

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What Do Casinos, Netflix, and Spotify Have in Common? How the Entertainment Industry is Shaping the World of Online Casinos

Modern online casinos are no longer just about the games. They’re about creating an engaging platform and offering a complete product that captivates users. Online casinos are becoming a form of entertainment and leisure. Simple games and free spins are … Continue reading →

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How to attract first players to casino in 2025

The iGaming market is highly competitive. There are several globally recognized companies, making it seem challenging to attract players to a new business. However, we’ve compiled the most effective strategies for launching your platform. Before applying these methods, it’s crucial … Continue reading →

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Laws and trends of 2024

2024 is coming to a close, and we’ve prepared an overview of the main changes in legislation and compiled forecasts and trends for 2025. If you’re planning to launch your brand or enter new GEOs in 2025, check out our … Continue reading →

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